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Our Essence. Private Luxury Real Estate is a specialized consultancy for the sale of luxury properties in the most premium areas of Portugal. Founded by the SCI Group, it is responsible for a large number of premium real estate transactions in Portugal. Mission and Vision. PLRE provides a distinguished service of excellence, always taking into account that, behind every real estate transaction, there is a person or a family. The company intends to act in the best interest of its customers, offering discretion, expertise, and professionalism, in order to establish lasting relationships. Maximum customer satisfaction is a vital point for PLRE’s success. Private Luxury Real Estate is present day after day, in all prestigious areas, completely focused on a side-by-side relationship, sensitive to the highest standards, which results in the attribution of the No. 1 brand in the annual ranking. The awareness of a rigid set of principles, shared values, and guidelines, allowed to expand to Europe and Africa, having captivated the attention of those looking for models of superior quality. We work with discretion, we promise excellence, we offer distinction.