ELIRE represents a paradigm shift in Dubai’s luxury residential market. Developed by QUBE Development and managed by global hospitality group The Lux Collective under its luxury flagship brand – LUX*. This exclusive collection of 100 branded residences spans 23 floors in Business Bay, offering an unprecedented fusion of sophisticated design and hospitality-driven service. With only 3-bedroom and 4-bedroom duplex apartments available, ELIRE caters to discerning buyers seeking privacy, refinement, and a lifestyle where time becomes the ultimate luxury.
The development is brought to market by QUBE Development, a forward-thinking real estate company known for blending sustainable architecture with innovative design to create spaces that enhance lives and build generational wealth. Set for handover in 2028, ELIRE delivers an international collaboration that brings together leading minds in architecture, design, and hospitality management.
Business Bay: Dubai’s Premier Mixed-Use District
Business Bay has evolved into one of Dubai’s most sophisticated neighborhoods, balancing commercial dynamism with high-end residential living and unmatched connectivity to the city’s most coveted destinations.
Strategic Location in the City’s Core
ELIRE occupies a prime position in Business Bay, placing residents at the geographical and cultural heart of Dubai. The development is within 10 minutes of DIFC, the region’s leading financial center, and The Dubai Mall, the world’s largest shopping and entertainment destination. Burj Khalifa stands just moments away, with City Walk and Trade Centre equally accessible.
The location offers excellent connectivity across Dubai’s infrastructure network. Sheikh Zayed Road and Al Khail Road provide direct links to key areas, placing Emirates Hills, Dubai Hills Estate, and Jumeirah within easy reach. Jumeirah Beach, with its white sand and turquoise waters, lies 35 minutes away, while Dubai International Airport ensures global connectivity.
Business Bay, Dubai, UAE
Business Bay itself has matured into a complete urban ecosystem, featuring premium dining establishments, cultural venues, waterfront promenades, and green spaces. The district attracts international professionals and high-net-worth individuals drawn to its blend of business amenities and luxury lifestyle offerings.
A Market Positioned for Sustained Growth
Dubai’s real estate sector continues to demonstrate robust performance, with Business Bay emerging as a focal point for luxury residential investment. The district’s strategic location, world-class infrastructure, and limited supply of ultra-prime residences drive consistent demand from both end-users and investors.
International buyers account for a significant portion of Dubai’s luxury property market, with Business Bay particularly attractive to those seeking rental yields alongside capital appreciation. Properties offering hotel-grade services and amenities command premium pricing, reflecting the market’s evolution toward hospitality-managed residences.
ELIRE’s positioning within this context is particularly compelling. The development combines Business Bay’s locational advantages with The Lux Collective’s award-winning hospitality expertise, creating a residential offering that addresses the sophisticated requirements of global high-net-worth individuals. With handover scheduled for 2028, early investors stand to benefit from Dubai’s projected market growth trajectory.
Architectural Excellence Meets Hospitality-Driven Service
ELIRE transcends conventional residential development through its synthesis of exceptional design, meticulous craftsmanship, and comprehensive service provision managed by one of the world’s leading hospitality groups – The Lux Collective through its Middle East debut of the luxury LUX* branded residences.
Residences Crafted for Distinction
ELIRE offers two duplex configurations: 3-bedroom apartments spanning 3,829 square feet from AED 15.48 million, and 4-bedroom residences ranging from 5,305 to 5,349 square feet, priced from AED 22.32 million. Each residence features premium finishes, refined textures, and custom-designed furniture, with 4-bedroom duplexes including show kitchens, back kitchens, home cinemas, and annex rooms with dedicated bathrooms.
All residences arrive fully equipped with built-in appliances from leading manufacturers, including integrated refrigerators, ovens, wine coolers, washer-dryers, and dishwashers, plus filtered drinkable tap water throughout.
World-Class Amenities and Hospitality Services
ELIRE’s amenity program spans podium and rooftop levels. Podium facilities include a gym, yoga and Reformer Pilates studio, indoor and outdoor lounges, sauna, steam rooms, teenage zone, meeting rooms, shared kitchen, BBQ lounge, and children’s areas. The rooftop features an infinity pool with city views, kids’ pool, pool bar, Turkish hammam, spa with treatment and massage rooms, beauty salon, padel court, and semi-basketball court.
The Lux Collective’s management introduces its elevated LUX* hospitality service to the residential sphere. Core services include residence concierge, valet, 24/7 security, clubhouse staff, and comprehensive common area housekeeping and maintenance.
A la carte services allow residents to customize their experience, from dry cleaning and private transportation to in-residence housekeeping, private boat rental, personal training, and driver-accompanied car hire. Additional lifestyle services include in-residence dining with personal chef options, personal shopping, and childcare. The “While You Are Away” maintenance package ensures properties remain pristine during owners’ absences, addressing the needs of international buyers who divide time between multiple residences.
A Landmark Investment in Dubai’s Evolving Skyline
ELIRE represents a rare opportunity to acquire ultra-prime real estate in a market characterized by limited supply and increasing demand for hospitality-managed residences. The development’s 2028 handover positions early buyers to benefit from both Dubai’s market trajectory and Business Bay’s continued evolution, while its exclusivity limited to 100 residences ensures scarcity value.
To explore ownership opportunities at ELIRE and secure a position in Dubai’s most anticipated residential development, contact QUBE Development via the form below:
