"Accept only perfection, only manufacture watches of the highest quality". Such were the words from a small watchmaker from the mountains of Jura in Switzerland. Almost 200 years later, the legacy of brothers Louis Victor and Pierre-Joseph-Célestin Baume still holds true. B&M has, especially in recent years, quickly grown from your yet-another-Swiss-watch to shaping into a top brand in their market segment.
Who wears a Baume et Mercier?
Anyone who enjoys that certain mix of sportiness and elegance will enjoy a B&M. From the more discreet square-cased Hampton to the masculine manliness of the Capeland, B&M has a wide array of models that will satisfy anyone, regardless of your hobby or lifestyle. Indeed, the sportier models on offer have that perfect blend of robustness and sleek style, as worn by David Duchovny.
Exclusivity & Rarity
Go to your nearest Ivy League school and you'll quickly be wary of the fact that anyone, especially when equipped with your Daddy's Trustfund, can go out and buy a Tag Heuer, Omega and even a Rolex. All fine choices, but not very adventurous. Take a chance on a B&M and you'll not only be surprised by the sheer workmanship that goes into their pieces, but you'll also end up with a watch that you won't see on every snotty-faced college kid's wrist.
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